![GWP Sample Bag Case Study](https://cospromarketing.com/wp-content/uploads/2020/12/GWP-Sample-Bag-Case-Study.jpg)
Gift with Purchase
Sample Bag
Kinney Drugs wanted to compete with the beauty subscription box programs, but shipping costs can be so high.
CosPro Marketing designed a custom gift with purchase sample bag that could be marketed in store on a high traffic endcap. The program included custom printed sleeve with product images/description, 10 samples, a coupon book, and a shelf dangler to promote it on the shelves. The bag was free with any $19.99 beauty purchase or could be purchased at $9.99.
- 10 brands included
- 1800 bags distributed
- Over 1200 bags sold in 2 months
- 87% sell through rate