Revlon wanted to increase their cosmetic sales at Walgreens before Valentine’s Day.
CosPro Marketing implemented a gift-with-purchase including a foil stamped gift box with ribbon, retractable Revlon lip brush, Revlon Super Lustrous Love Is On Lipstick and coupon booklet. Walgreens customers received the gift with any $20 Revlon cosmetics purchase. The program was such a success that stores ran out earlier than expected!
- Over $30K in sales with a 1 week sell-through