Event Sampling

  

Bags are distributed by our street teams at community events close to major retailers. All of our sampling programs include 20,000 bags filled with 8-10 samples and a coupon book designed to direct consumers to purchase your product at your website or stores.   

Diversity Product Sampling Program

Drive in-store or on-line traffic by participating in the very affordable Diversity Sampling Program marketing to multicultural consumers. The Diversity Product Sampling Program is an opportunity to reach large groups of consumers at African American and Hispanic events. Your samples will be collated into 10,000 or 20,000 elegant organza bags and distributed person-to-person at multicultural festivals and parades in large markets such as Maryland, New York, New Jersey, Pennsylvania and California.

Teen & College Sampling Program

Did you know that 80% of all females ages 13 to 21 say shopping is their favorite hobby? College students spend over $15 BILLION on personal care & beauty products. Get your products into the hands of this young consumer age bracket, and gain loyal customers for years to come. Sample bags will be placed on female dorm doors of 5 colleges in close proximity to all 3 major drugstore chains and top 2 mass merchandisers, as well as distributed at exits of 5 popular teen concerts such as Harry Styles, Lady Gaga, Maroon 5 and Taylor Swift. Bags contain samples as well as coupons that encourage sales both in-store and online on your website.

Game Day Men’s Sampling Program

Did you know that 48% of millennial men (ages 20-35) say style means self-expression? Millennial men spend more on personal care products than any other generation. Men’s grooming products account for over $50 billion, and will accelerate at a growth rate of 5.4% to reach $166 billion in 2022. This is a demographic you don’t want to miss out on reaching. Get your samples in their hands and gain loyal customers for years to come. Sample bags filled with samples will be handed out during football tailgating at 5 colleges in close proximity to all 3 major drugstore chains and top 2 mass merchandisers, as well as distributed at exits of 5 popular NFL Games such as the Baltimore Ravens, New York Jets, LA Rams and more! Coupons are included in every sample bag to direct customers to make a purchase either in-store or online.

Services

CosPro Marketing works with both retailers and manufacturers to facilitate experiential marketing programs. Our services include launch kits & beauty box programs, sampling programs, in-store demonstrations, customized event materials including training newsletters, signage & displays, contests & sweepstakes and more.

  • Launch Kits & Beauty Box Programs
  • Target Market Sampling
  • In-store Demonstrations