of consumers buy a product promoted at an event*
purchased because they tried the product first*
indicated they would buy the product again*
*According to a recent EventTrack survey.
The 2023 Official LDC U.S. Latino GDP Report™, shows the latest Latino Gross Domestic Product (GDP) is $3.2 trillion, and the Latino Purchasing Power (LPP) is an impressive $3.4 trillion. By 2024, the spending power of black individuals in the U.S. is set to touch an impressive $1.8 trillion!*
Drive multicultural consumers in-store and online by participating in the Diversity Sampling Program. The Diversity Sampling Program is a unique, cost-effective opportunity to reach large groups of consumers at African American and Hispanic events. Samples will be collated into 10,000 or 20,000 bags and distributed person-to-person at multicultural festivals and parades in large markets such as Maryland, New York, New Jersey, Pennsylvania and California.†
*According to OnlineDasher.com.
The spending power of Gen Z is on the increase. In 2022, Business Insider estimated their spending power at over $360 billion in disposable income, more than double what was estimated 3 years ago.
Get your products into the hands of this young consumer age bracket, and gain loyal customers for years to come.
Sample bags will be placed on female dorm doors of 5 colleges in close proximity to all 3 major drugstore chains and top 2 mass merchandisers, as well as at exits of 5 popular teen concerts such as Taylor Swift, Olivia Rodrigo, Niall Horan and more.† Bags contain samples as well as coupons that encourage sales both in-store and online on your website.
Your brand will receive instant connection – face-to-face sampling builds trust and excitement! Reach a large audience via home game distribution and online access all season with placement in fan-favorite publications, web & social media exposure + an interactive sweepstakes.
This is the perfect opportunity to reach a large number of loyal consumers. Elegant organza bags are filled with samples and a coupon book designed to direct consumers to purchase your product online or in stores. 58% of consumers said they would buy the product after trying it* – don’t miss this opportunity!
*According to a study by Arbitron.
†Events may change; subject to availability.
The 2023 Official LDC U.S. Latino GDP Report™, shows the latest Latino Gross Domestic Product (GDP) is $3.2 trillion, and the Latino Purchasing Power (LPP) is an impressive $3.4 trillion. By 2024, the spending power of black individuals in the U.S. is set to touch an impressive $1.8 trillion!* Drive multicultural consumers in-store and online by participating in the Diversity Sampling Program. The Diversity Sampling Program is a unique, cost-effective opportunity to reach large groups of consumers at African American and Hispanic events. Samples will be collated into 10,000 or 20,000 bags and distributed person-to-person at multicultural festivals and parades in large markets such as Maryland, New York, New Jersey, Pennsylvania and California.†
*According to OnlineDasher.com.
Get your products into the hands of this young consumer age bracket, and gain loyal customers for years to come.
Sample bags will be placed on female dorm doors of 5 colleges in close proximity to all 3 major drugstore chains and top 2 mass merchandisers, as well as at exits of 5 popular teen concerts such as Taylor Swift, Olivia Rodrigo, Niall Horan and more.† Bags contain samples as well as coupons that encourage sales both in-store and online on your website.
The official 2025/2026 NFL season schedule drops in May—secure your spot now with our exclusive Tailgate Program! This high-impact opportunity puts your brand directly in front of thousands of passionate fans— both in person and online.
Our street teams will distribute 20,000 sample bags at two major NFL tailgates (10K per stadium) in September 2025. Your brand will receive instant connection – face-to-face sampling builds trust and excitement! Reach a large audience via home game distribution and online access all season with placement in fan-favorite publications, web & social media exposure + an interactive sweepstakes.
This is the perfect opportunity to reach a large number of loyal consumers. Elegant organza bags are filled with 8-10 samples and a coupon book designed to direct consumers to purchase your product online or in stores. More than 33% of customers who try samples buy the product* – don’t miss this opportunity!
*According to a study by Arbitron.
†Events may change; subject to availability.
For more info, contact us
hello@cospromarketing.com
