Target Market Product Sampling
Bags are distributed by our street teams at community events close to major retailers. All of our sampling programs include 20,000 bags filled with 8-10 samples and a coupon book designed to direct consumers to purchase your product at your preferred website, app or in store. These are very affordable, as low as 35 cents per sample participation cost!
Reserve your spot now!
Diversity Product Sampling Program
Did you know that Hispanic households hold more than $910 billion in spending power? t And African American consumers are not far behind with close to $900 billion spent per year, and by 2030, African American spending is expected to grow to around $1.7 trillion.◊ Drive multicultural consumers in-store and online by participating in the Diversity Sampling Program. The Diversity Sampling Program is a unique, cost-effective opportunity to reach large groups of consumers at African American and Hispanic events. Samples will be collated into 10,000 or 20,000 bags and distributed person-to-person at multicultural festivals and parades in large markets such as Maryland, New York, New Jersey, Pennsylvania and California.*
tAccording to the New American Economy Research Fund.
◊According to mckinsey.com.
Program Begins: July 2023 Signup Deadline: 3/16/23
Teen & College
Product Sampling Program
Did you know that most teens consider shopping as one of their favorite hobbies? In 2022, the average back-to-school shopper planned on spending $95 on personal care products alone.**
Get your products into the hands of this young consumer age bracket, and gain loyal customers for years to come.
Sample bags will be placed on female dorm doors of 5 colleges in close proximity to all 3 major drugstore chains and top 2 mass merchandisers, as well as distributed at exits of 5 popular teen concerts such as Taylor Swift, Ed Sheeran, Katy Perry and more.* Bags contain samples as well as coupons that encourage sales both in-store and online on your website.
**According to a study by Statista.
Program Begins: August 2023 Signup Deadline: 5/2/23
Game Day Men’s
Product Sampling Program
Did you know that millennial men spend more on personal care products than any other generation? The global market for men’s grooming products reached $74.5 billion in 2021, and is projected to reach $108.7 billion by 2027.** This is a demographic you don’t want to miss out on!
Our street teams will distribute sample bags live at football games at 5 colleges in close proximity to all 3 major drugstore chains and top 2 mass merchandisers, as well as distributed at exits of 5 popular NFL games such as the Baltimore Ravens, New York Jets, LA Rams and more!*
**According to businesswire.com.
Program Begins: September 2023 Signup Deadline: 5/16/23
Breast Cancer Awareness
Product Sampling Program
Celebrate Breast Cancer Awareness Month and drive sales at the same time! 20,000 bags filled with samples will be distributed at 10 breast cancer awareness events in key markets such as Boston, Los Angeles, NYC, Detroit, Washington D.C., Philadelphia, Orlando & more.*
This is the perfect opportunity to reach a large number of loyal consumers. Elegant organza bags are filled with 8-10 samples and a coupon book designed to direct consumers to purchase your product online or in stores. 58% of consumers said they would buy the product after trying it** – don’t miss this opportunity!
**According to a study by Arbitron.
Program Begins: October 2023 Signup Deadline: 6/14/23
*Events may change; subject to availability.
Diversity Product Sampling Program
Did you know that Hispanic households hold more than $910 billion in spending power? t And African American consumers are not far behind with close to $900 billion spent per year, and by 2030, African American spending is expected to grow to around $1.7 trillion.◊ Drive multicultural consumers in-store and online by participating in the Diversity Sampling Program. The Diversity Sampling Program is a unique, cost-effective opportunity to reach large groups of consumers at African American and Hispanic events. Samples will be collated into 10,000 or 20,000 bags and distributed person-to-person at multicultural festivals and parades in large markets such as Maryland, New York, New Jersey, Pennsylvania and California.*
tAccording to the New American Economy Research Fund.
◊According to mckinsey.com.
Program Begins: July 2023
Signup Deadline: 3/16/23
Teen & College Product Sampling Program
Did you know that most teens consider shopping as one of their favorite hobbies? In 2022, the average back-to-school shopper planned on spending $95 on personal care products alone.**
Get your products into the hands of this young consumer age bracket, and gain loyal customers for years to come.
Sample bags will be placed on female dorm doors of 5 colleges in close proximity to all 3 major drugstore chains and top 2 mass merchandisers, as well as distributed at exits of 5 popular teen concerts such as Taylor Swift, Ed Sheeran, Katy Perry and more.* Bags contain samples as well as coupons that encourage sales both in-store and online on your website.
**According to a study by Statista.
Program Begins: August 2023
Signup Deadline: 4/13/23
Game Day Men’s Product Sampling Program
Did you know that millennial men spend more on personal care products than any other generation? The global market for men’s grooming products reached $74.5 billion in 2021, and is projected to reach $108.7 billion by 2027.** This is a demographic you don’t want to miss out on. Product sample bags will be distributed LIVE at exits of college football games at 5 colleges in close proximity to all 3 major drugstore chains and top 2 mass merchandisers, as well as distributed at exits of 5 popular NFL games such as the Baltimore Ravens, New York Jets, LA Rams and more!* Coupons are included in every sample bag to direct customers to make a purchase either in-store or online.
**According to businesswire.com.
Program Begins: September 2023
Signup Deadline: 5/16/23
Breast Cancer Awareness Product Sampling Program
Celebrate Breast Cancer Awareness Month and drive sales at the same time! 20,000 bags filled with samples will be distributed at 10 breast cancer awareness events in key markets such as Boston, Los Angeles, NYC, Detroit, Washington D.C., Philadelphia, Orlando & more.*
This is the perfect opportunity to reach a large number of loyal consumers. Elegant organza bags are filled with 8-10 samples and a coupon book designed to direct consumers to purchase your product online or in stores. More than 33% of customers who try samples buy the product** – don’t miss this opportunity!
**According to a study by Arbitron.
Program Begins: October 2023
Signup Deadline: 6/14/23
*Events may change; subject to availability.
For more info, contact Tracie Gilbert
(407) 310-4839 | tracie@cospromarketing.com
