Beauty Advisor
Live Training

Walgreens needed a new, more efficient way to train their Beauty Advisors. In the past, each brand would hold schools and the Advisors were out a full day per brand. This was costing both the brands and the chain millions of dollars each year, and the ROI couldn’t support that.

CosPro Marketing created a day of training with 20-minute segments dedicated to the NEW items from each brand; providing the Advisors with easy to remember points of difference per product. The training day consisted of demonstrating hands-on techniques, customer role playing and LIVE quizzing via our Audience Response System. CosPro Marketing also created a follow along bi-lingual training manual, certificates, and gifts for attendees.

• Saved chain & vendors $6 million+ annually
• Lowest training cost per participant
• Average grade was 89%
• 6500 advisors trained in 6 weeks in 130 regions
• 9.4/10 rating by those surveyed