Sweepstakes & contests attract customer attention to your brand or product
Online Sweepstakes & Contests Programs
CosPro Marketing can design, implement, and manage all types of contests and sweepstakes for consumers and store associates. These programs normally include a landing page, social media, prize distribution, and data collection/analysis. We provide a total capability for these kinds of specialized events—meeting state-by-state legal requirements, writing comprehensive rules, and managing contest sponsorship to limit our clients’ liability.
Our sweepstakes administration services include:
- Creation and design of the project
- Placing ads/spreads in publications, billboards
- Designing, printing and distributing in-store signage
- Hiring street teams or in-store demonstrators to promote the event
- Providing a webpage for entries that links over to your website
- Writing of Official Rules and working with the client and chain’s legal resources for approval
- Bonding and registration where needed
- Sweepstakes entry collection
- P.O. Box assignment
- POP / POS kitting and fulfillment
- Winner selection, validation and notification
- Data collection / data entry
- Affidavits of Eligibility and Publicity / Liability Releases
- Winners list and rules request processing
- Issue and file winner’s 1099 tax form
Check out our Glam Camp Program!
Omni-channel
Back-to-School Program
For 5 consecutive years, CosPro Marketing created, designed, and implemented a multi-media back-to-school marketing program that included a Seventeen Magazine spread, social media, website, gift-with-purchase, in-store endcap and POP, and a nationwide model search contest.
- 150:1 return on vendor investment
- Double-digit sales lift
- 54 million impressions for 1/2 cent each
- $45 million sales on participating brands
- $168K GWP sales