CosPro News
Learn about industry news and updates, marketing tips and tricks and the latest innovations from CosPro Marketing.
An Interview with Joann Marks, CEO and Founder of Fairy Shimmerhair Extensions
What is your background? I own a company called CosPro Marketing that was started as Cosmetic Promotions back in 1990 using a borrowed computer and my garage as a warehouse. That inauspicious beginning…
Fairy Shimmerhair Extensions Launches
CosPro Marketing is partnering with Fairy Shimmerhair Extensions to bring fairy hair events to locations in Florida, Georgia, Oklahoma and more! If you haven't tried fairy hair by now, you've probably heard of this popular trend. We all remember how Beyoncé glistened...
Joann Marks of Cosmetic Promotions: Five Things You Need to Know to Succeed in the Modern Beauty Industry
Understand the two types of consumers right this minute. In the current environment, you have two utterly polarized shoppers: those afraid to leave their house, and those…
Retail in the wake of COVID-19
Learn about how you can respond to the ever-changing retail landscape in the wake of COVID-19 and what will come afterward. In this exclusive white paper we discuss how COVID-19 has impacted retail and consumer behaviors as well as how to navigate these changes…
More Beauty Shoppers Want Cruelty-Free Products
A selling point that is sometimes overlooked by beauty brands is a cruelty-free manufacturing process. This means that the products are not tested on animals. A nationwide survey of 1,300 women found that more than 75% said it was “extremely important” or “somewhat...
History of a “Miracle Product”
One beauty & personal care product we’ve probably all used at some point in our lives is Vaseline Petroleum Jelly. The history of Vaseline dates all the way back to 1870 when chemist Robert Chesebrough…
